About - Headless e‑commerce for the CIS. With a product, not just people.

We're engineers who have been shipping online stores and enterprise portals for Russian and Kazakh mid‑market since 2015. In 2024 we packaged our headless stack into our own product — Frontbox — and switched from billing hours to shipping outcomes.

While classical agencies sell months and millions, and AI builders ship prototypes without integrations, we sit exactly between them. We ship a live store on your catalog in 2 weeks, keep 1C, Bitrix and CRM untouched, and move you to a subscription with SLA and a vendor‑lock‑in‑free handoff.

Two bases — Saint Petersburg and Almaty. A partner presence in Dubai. Working languages — Russian, Kazakh, English. Compliance — 152‑FZ for Russia, GDPR for the EU, on‑prem / FSTEC for gov and fintech.

in e‑commerce and 1C‑Bitrix: 10+ yrs
Saint Petersburg + Almaty: 2 HQs
own open‑core platform: Frontbox
SLA with financial penalty: 99.9%

What we prioritize - Pilot‑first, open‑core, outcome‑based — never six months of slides

We're building a studio that sells results, not hours. That's why every contract has metrics baked in, every product is open‑core, and every engagement starts with a pilot.

Pilot‑first, not spec‑first. First deliverable is a working pilot on your catalog, not a 200‑page spec. Nuance lands on top of working code, not before it.
Open‑core, not vendor lock‑in. Frontbox is an open‑core platform. After launch all sources, docs and CI/CD stay with you. Handoff to another team — no fees, no drama.
Outcome contracts, not hours. For AI pilots and growth projects a share of the fee ties to a business metric. If we miss — we refund a share or keep working on our dime.

Leadership

Elena Zhilyakova
Founder / CEO
Leads client projects and studio strategy. 10+ years in product management and business development.
Ivan Ponamarev
CTO
Runs technical delivery. Core expertise: Next.js, 1C‑Bitrix, Elasticsearch, and system architecture.

From the blog

We write about headless architecture, 1C‑Bitrix migrations and AI modules — from real projects, not theory.

Lead form telemetry: what to measure before an e-commerce campaign

July 26, 2026

A short checklist for owners and CTOs: which form events, UTM fields and thank-you checks should be visible before paid traffic or a replatform campaign.

Audit scope before replatforming: what to check before budget

July 22, 2026

A compact checklist for owners, CTOs and marketing teams before estimating a complex e-commerce replatform: risks, scope, metrics and the first work slice.

What's next - Related sections

Case studies