Guides & breakdowns - How to choose and implement an ecommerce solution
We don't hide expertise behind an email wall. These guides help you evaluate search, prepare product content and choose a development or migration approach. Read them before the call; on the call we'll discuss only what actually applies to you.
Ecommerce site search: a practical pilot checklist
Evaluate ecommerce site search with repeatable queries, catalog checks and launch criteria. Download a CSV test template and scope your integration.
Read the guide →Practical guide · 8 minProduct descriptions: an SEO workflow with quality control
Plan product description production: trusted source data, AI drafts, factual review, SEO fields and controlled publishing. Includes a free CSV checklist.
Read the guide →Guide · 9 minMoving from Yandex Kit to Frontbox: what you can take and what you cannot
What exports from Kit (products, orders, customers), what stays with Yandex (the site code), how to move the domain without losing rankings and keep Direct running — and honestly, when to stay on Kit.
Read the guide →Guide · 18 minHow to pick a headless platform for e‑commerce
Shopify Hydrogen, commercetools, Medusa, Saleor and Frontbox — a selection matrix by budget, stack, geography and compliance. Real knockout criteria, not a marketing comparison.
Read the guide →Playbook · 22 min1C‑Bitrix to Next.js migration: 8 phases with zero downtime
From audit and discovery to the SEO map, cutover plan and rollback procedure. With checklists for 1C exchange, marketplaces and load testing.
Read the guide →Framework · 15 minAI with KPIs: how to avoid Gartner's 80% failure rate
Which processes deliver ROI in 8 weeks. How to write an outcome contract with a baked‑in metric. Which guardrails and observability are non‑negotiable. How to choose between OpenAI APIs and open‑source models.
Read the guide →Guide · 12 minAgency vendor lock‑in: how to avoid it
What artifacts to demand on handoff, what to put in the contract about source code and documentation, how open‑core platforms work, and why an MIT license is cheaper than it looks.
Read the guide →Evergreen · 14 minWhy big bang migration is a mistake
80% of IT projects miss budget. Big bang migration is the leading cause. We break down 6 reasons it fails and how a staged approach lowers the risk.
Read the guide →After reading
It should be clear whether WGP is useful for your project
If you have a complex catalog, Bitrix, integrations, or the question “rewrite or migrate gradually”, start with a compact scope review. We separate baseline functionality from optional and client-specific work, inspect data and risks, and only then estimate phases.
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