When you do not need Frontbox

In short. Frontbox is a subscription storefront: site, customer account, search, marketing rules and loyalty, plus the people who set it all up for you. Not every store needs it. Below are six cases where we suggest a simpler path, and the signs that Frontbox is worth a look.

We build Frontbox and we still wrote this. A customer who does not need the product leaves disappointed a couple of months later, and both sides lose time. It is better to say it upfront.

1. Your site already works

Pages open quickly on a phone, orders come in, and your marketer does not wait weeks for a developer to change anything. Then there is no reason to replace the storefront. Keep your contractor and spend the money on what actually holds sales back.

2. You must own the storefront code

Frontbox is a service. We do not hand over the storefront code, and the storefront stops working after the subscription ends. You keep one month of access to your account to export the catalog, blog and other materials. If owning the code matters, a one-off project is the honest choice, with a clear plan for who supports it. Companies with their own IT can choose White Label: installation in their own infrastructure, 1,050 USD a month for 18 months.

3. Only search is weak

If speed and product pages are fine but shoppers cannot find products, you do not need a new storefront. You need search. We sell Site Search separately: from 990 RUB a month, as a 1C-Bitrix module, a widget or an API, synced from your product feed.

4. Only descriptions are missing

If the problem is empty or duplicate product descriptions, you need a content process, not a new storefront. That is Content Factory for the catalog, priced after we review the catalog and the scope.

5. You need small fixes to the current site

If the site works and the task list is short (fix a form, add a block, connect a service), a storefront subscription is too much. That is development and support, quoted per task.

6. You need a tender or ranking guarantees

Tenders, a fixed turnkey price for a large project, and guaranteed rankings or traffic are not our format. We do not take those, and it is better to say so before the first call.

When Frontbox is worth a look

• You want your own store without hiring developers and running servers.
• You sell on marketplaces and want part of your sales direct, without a commission and with your own customer base.
• Your store runs on 1C-Bitrix or 1C, and the storefront has fallen behind: slow on a phone, changes wait weeks.
• You have no backend at all: orders, customers, rules and loyalty can live in the Frontbox account.
• You want a team that does the work for you: sets up promotions, banners and analytics, and looks after the catalog.

Good to know upfront

Plans cost 210, 390 or 720 USD a month. There is no separate setup fee: setup uses the developer hours included in the plan. The iOS and Android app adds 220 USD a month to any plan. Your price stays fixed while you keep paying without a break.

How to tell which case is yours

Try the storefront yourself: the Frontbox demo store has a catalog, search, product pages and a cart (the interface is in Russian, products are for demo only). If you are unsure, message us with your store link and the task. We will tell you honestly whether Frontbox fits or a simpler path does.